Reformation sale: Sustainable style without the premium price tag

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Reformation, the cult-favorite brand known for its effortlessly chic and sustainable clothing, is a name synonymous with eco-conscious fashion. But let’s be honest, that “sustainable chic” often comes with a price tag that can make your wallet weep. That’s where the magic of the Reformation sale comes in. It’s the perfect opportunity to snag those coveted pieces you’ve been eyeing without breaking the bank, all while supporting a brand committed to ethical and environmental responsibility.

Why the Reformation sale is a big deal

Unlike fast-fashion brands that churn out endless collections and frequent discounts, Reformation’s sales are more selective. They don’t happen all the time, which makes them all the more exciting when they do. These sales aren’t about clearing out mountains of low-quality, overproduced stock. They’re a strategic way for Reformation to make their sustainable pieces more accessible, reach a wider audience, and reduce waste by ensuring their carefully crafted garments find loving homes.

What to expect during a Reformation sale

Reformation sales typically offer discounts ranging from 30% to 70% off. While the exact discount varies depending on the item and the time of the sale, you can generally expect significant savings. The sale usually includes a wide range of items, from their signature dresses and jumpsuits to jeans, tops, skirts, and even outerwear and shoes. Don’t forget to check out their accessories section for deals on belts, bags, and other finishing touches.

Past sales will be back, but be sure to subscribe to the newsletter to have updates on all upcoming sales.

Tips for navigating the Reformation sale like a pro

Because Reformation sales are so popular, things tend to sell out *fast*. Here’s how to maximize your chances of scoring the pieces you want:

Reformation sale: Sustainable style without the premium price tag
  • Sign up for email alerts: This is the single most important thing you can do. Reformation announces their sales to email subscribers first, often giving them early access before the sale goes public. This head start can be crucial for grabbing popular sizes and styles.
  • Create a wishlist: Before the sale starts, browse the Reformation website and add the items you’re interested in to your wishlist. This allows you to quickly see if those items are discounted when the sale goes live, saving you precious time.
  • Know your size: Reformation’s sizing can sometimes be a little tricky. Consult their size chart carefully and read customer reviews to get a better sense of how each item fits. Consider ordering two sizes if you’re unsure, especially for dresses, as they can sell out quickly. Reformation offers free returns, so you can easily send back the size that doesn’t fit.
  • Shop early: As mentioned, items sell out incredibly fast during Reformation sales. The best selection is available at the very beginning of the sale, so set your alarm and be ready to shop as soon as it launches.
  • Don’t be afraid to check back: If an item you wanted is sold out, don’t give up hope entirely. Reformation sometimes restocks popular items throughout the sale, so it’s worth checking back periodically.
  • Consider the season: Reformation sales are a great opportunity to stock up on pieces for the upcoming season. Think ahead and consider what you might need in the coming months.
  • Be mindful of your budget: It’s easy to get caught up in the excitement of a sale, but it’s important to set a budget and stick to it. Remember, buying something just because it’s on sale isn’t a good deal if you don’t actually need or love it.
  • Filter by size and category: Use the website’s filtering options to narrow down your search by size, category, and price. This will help you quickly find what you’re looking for without having to sift through hundreds of items.
  • Read the return policy: Make sure to carefully read the return policy for sale items, as some pieces on a large discount are final sale.

Understanding Reformation’s commitment to sustainability

Beyond the thrill of a good deal, shopping the Reformation sale is also a way to support a brand that’s genuinely committed to sustainability. Reformation isn’t just jumping on the “eco-friendly” bandwagon; sustainability is woven into the very fabric of their business model.

RefScale: Tracking environmental impact

Reformation uses a system called RefScale to track the environmental footprint of each garment they produce. This system calculates the amount of carbon dioxide emissions, water usage, and waste generated in the production process. They then compare these figures to industry averages, demonstrating how much less impact their clothing has on the planet. This transparency allows consumers to make informed choices about the clothes they buy.

Sustainable materials

Reformation prioritizes using sustainable materials in their clothing. This includes:

  • TENCEL™ Lyocell: A fiber made from sustainably sourced wood pulp, known for its softness and breathability.
  • Recycled cotton: Reduces the demand for virgin cotton, which is a water-intensive crop.
  • Recycled cashmere and wool: Gives new life to pre-existing materials, reducing waste.
  • Deadstock fabrics: Uses leftover fabrics from other fashion houses, preventing them from ending up in landfills.
  • Viscose that is sourced responsibly: Viscose can be great, but only sourced from forests that are managed responsibly.

Ethical manufacturing

Reformation is committed to fair labor practices. They own and operate their own factory in Los Angeles, ensuring that their workers are paid fair wages and work in safe conditions. They also partner with carefully selected factories overseas that meet their high ethical standards.

Carbon neutrality

Reformation is a certified Climate Neutral company. This means they offset their carbon footprint by investing in projects that reduce greenhouse gas emissions, such as reforestation and renewable energy initiatives.

Beyond the sale: Other ways to shop Reformation sustainably

While the Reformation sale is a fantastic opportunity, there are other ways to shop the brand more sustainably and affordably:

  • Shop secondhand: Check out online resale platforms like Depop, Poshmark, and ThredUp for pre-owned Reformation pieces. This is a great way to find unique items at a lower price point and extend the life cycle of clothing.
  • Rent Reformation pieces: Consider renting Reformation dresses or other items for special occasions through services like Rent the Runway. This allows you to enjoy the brand’s style without the commitment of buying.
  • Care for your clothes properly: Extend the lifespan of your Reformation pieces by following the care instructions carefully. Washing clothes less frequently, using cold water, and air-drying can significantly reduce their environmental impact.
  • Invest in timeless pieces: Instead of chasing trends, focus on buying classic Reformation pieces that you’ll love and wear for years to come. This is a more sustainable approach to building a wardrobe.

The Reformation sale: A win-win for your wardrobe and the planet

The Reformation sale is more than just a chance to score discounted clothing. It’s an opportunity to invest in high-quality, stylish pieces that are made with respect for both people and the planet. By shopping consciously and strategically, you can build a wardrobe you love while supporting a brand that’s leading the way in sustainable fashion. So, set your reminders, prepare your wishlist, and get ready to shop the Reformation sale guilt-free!

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